Corporate Brand Guidelines and Visual Identity Design
ADX Energy
Strategic brand guidelines design for ADX Energy, translating a complex energy brand into a clear, confident and usable visual system.
Services:
Graphic Design
Industry:
Oil & Gas
Completed:
Perth, WA
Project Overview:
ADX Energy, Perth WA. Industry: Oil and gas production and exploration. The client required a Point of Sale style guide for the brandmark, colour palette, typography, pattern, photography, stationery (letterhead, with compliments slip, business card), powerpoint template slides, documents, design and production. The Brand Guidelines are to ensure the brand is effectively applied and it’s integrity is protected. It creates a straight forward basis for consistent and effective representation of the ADX Energy brand.
Results:
The ADX Energy Brand Guidelines established a clear and cohesive visual framework for the company's communications. By defining elements such as the brandmark, colour palette, typography, and stationery design, the guidelines ensured consistent and effective representation of the ADX Energy brand across various platforms. This strategic approach enhanced brand integrity and facilitated a unified corporate identity.
A structured corporate brand guidelines system designed to strengthen clarity and internal consistency.
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