Beauty Campaign Style Guide and Retail Execution Design
Max Factor Creamy Rouge
Luxury beauty brand style guide design for Max Factor, supporting consistent and high-quality campaign execution.
Services:
Graphic Design
Industry:
Beauty
Completed:
Surrey, UK
Project Overview:
The Max Factor Creamy Rouge Brand Guidelines were created to protect brand integrity while ensuring consistent, effective application across retail touchpoints. The brief focused on developing a clear and practical framework to guide the visual representation of the Creamy Rouge product range.
Designed specifically for point-of-sale display materials throughout Boots and Superdrug in London, UK, the guidelines support cohesive brand execution in-store, ensuring clarity, consistency and strong shelf presence within a competitive retail environment.
Results:
The final guidelines provided a clear and consistent framework for the Creamy Rouge range, supporting confident brand execution across all point-of-sale materials. This ensured strong visual consistency in-store, reinforced Max Factor’s brand integrity, and enhanced product presence across key UK retail environments.
A beauty campaign style guide designed to support cohesive retail presence and brand integrity.
If you are refining your visual identity or developing structured brand guidelines, explore our Branding Services or book a 20-minute Zoom Clarity Call.