Residential Construction Marketing Campaign Design
New Choice Homes
Marketing and campaign design for a residential home builder, supporting clarity, confidence and informed decision-making for buyers.
Services:
Graphic Design, Marketing, Social Media Content Creation
Industry:
Residential Building
Completed:
2024
Project Overview:
The Promise Campaign
The campaign's key messaging for New Choice Homes emphasises the company's integrity, highlighting trust and assurance in selecting the right builder. With ‘The Promise’ their customers can feel confident in the builder they have chosen and they can rest easy knowing their home is in safe hands. Various dimensions were required.
Animated Banners
I created this animated ad to educate WA homebuyers on the benefits of dual key living. With a dual key home, you can build two homes for the price of one and only pay for one set of council and water rates whilst yielding two sets of rental income.
Results:
Avertising campaigns ran through various methods including print and digital.
A campaign-led design approach created to support confident buyer decision-making.
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