Orbis Electrical
A strategic rebrand and website designed to bring clarity, confidence and professionalism to a local electrical services business.
Services:
Branding, Website, SEO, Social Media Templates, Printed Brochures, Signage
Industry:
Electrical
Completed:
2024 with ongoing refinements
Orbis Electrical had an established business with a brand and website that no longer reflected who they were or who they wanted to serve.
The existing brand leaned heavily toward fire services, creating confusion for domestic and commercial electrical clients and limiting clarity around their core offering. The goal was to reposition Orbis Electrical as a trusted, professional electrical specialist while still capturing the warmth, honesty, and care that defines their team culture.
The Strategic Approach
The strategy focused on clarity, confidence, and connection.
We redefined the brand to clearly communicate Orbis Electrical’s expertise in electrical services, while ensuring the personality remained approachable, genuine, and people-first. The visual identity and messaging were designed to help clients immediately feel they were in safe, capable hands with a level of professionalism that stood out within the local trades space.
The website experience was then shaped to reinforce trust, simplify decision-making, and clearly communicate services, values, and guarantees, guiding users confidently toward enquiry.
Deliverables
Brand Identity & Rebrand
Full brand refresh and positioning
Primary logo, horizontal logo, and brand icon
Brand colour palette and typography
Business cards and email signature
Branded vehicle signage (3 vans)
DL flyer design
Brand photoshoot brief
Custom Canva social media templates
Website Design & Development
Custom Wix Studio website
Pages: Home, About, Services, Contact
Clear service messaging and copywriting
Google Reviews integration
Team and core values sections
Instagram feed gallery
Enquiry pathways via phone and form
Blog functionality
Personalised video tutorial for site updates
SEO & Visibility
Ongoing SEO refinements




Results:
The outcome is a confident, modern brand and digital presence that clearly positions Orbis Electrical as a high-level electrical service provider.
Clients experience:
Clear communication from first touchpoint to job completion
Confidence in Orbis Electrical’s professionalism and expertise
Reassurance through transparency, guarantees, and safety checks
A sense of care, honesty, and approachability throughout the journey
The new brand and website reflect both what Orbis Electrical does and how they do it, creating clarity for clients and a strong foundation for long-term growth within the local community.
SEO & Visibility
Ongoing SEO refinements to support local visibility
Increased brand awareness within the Mandurah community
Client Words
I had a great experience with Natalie, the website turned out awesome and she was a pleasure to deal with.

