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Orbis Electrical

A strategic rebrand and website designed to bring clarity, confidence and professionalism to a local electrical services business.

Services:

Branding, Website, SEO, Social Media Templates, Printed Brochures, Signage

Industry:

Electrical

Completed:

2024 with ongoing refinements

Orbis Electrical had an established business with a brand and website that no longer reflected who they were or who they wanted to serve.
The existing brand leaned heavily toward fire services, creating confusion for domestic and commercial electrical clients and limiting clarity around their core offering. The goal was to reposition Orbis Electrical as a trusted, professional electrical specialist while still capturing the warmth, honesty, and care that defines their team culture.


The Strategic Approach

The strategy focused on clarity, confidence, and connection.

We redefined the brand to clearly communicate Orbis Electrical’s expertise in electrical services, while ensuring the personality remained approachable, genuine, and people-first. The visual identity and messaging were designed to help clients immediately feel they were in safe, capable hands with a level of professionalism that stood out within the local trades space.


The website experience was then shaped to reinforce trust, simplify decision-making, and clearly communicate services, values, and guarantees, guiding users confidently toward enquiry.


Deliverables

Brand Identity & Rebrand

  • Full brand refresh and positioning

  • Primary logo, horizontal logo, and brand icon

  • Brand colour palette and typography

  • Business cards and email signature

  • Branded vehicle signage (3 vans)

  • DL flyer design

  • Brand photoshoot brief

  • Custom Canva social media templates

Website Design & Development

  • Custom Wix Studio website

  • Pages: Home, About, Services, Contact

  • Clear service messaging and copywriting

  • Google Reviews integration

  • Team and core values sections

  • Instagram feed gallery

  • Enquiry pathways via phone and form

  • Blog functionality

  • Personalised video tutorial for site updates

SEO & Visibility

  • Ongoing SEO refinements

Orbis Electrical website displayed on a laptop and mobile phone showing a professional trades website design
Orbis Electrical business cards featuring a bold blue logo and clean, modern branding

Results: 

The outcome is a confident, modern brand and digital presence that clearly positions Orbis Electrical as a high-level electrical service provider.

Clients experience:

  • Clear communication from first touchpoint to job completion

  • Confidence in Orbis Electrical’s professionalism and expertise

  • Reassurance through transparency, guarantees, and safety checks

  • A sense of care, honesty, and approachability throughout the journey

The new brand and website reflect both what Orbis Electrical does and how they do it, creating clarity for clients and a strong foundation for long-term growth within the local community.


SEO & Visibility

  • Ongoing SEO refinements to support local visibility

    • Increased brand awareness within the Mandurah community

Client Words

I had a great experience with Natalie, the website turned out awesome and she was a pleasure to deal with.

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